Intimate Apparel
Rulia

Rulia, a home lifestyle brand, encourages people to actively explore the fun in daily life, discover a more vivid clothing-wearing experience, and feel the vigorous vitality brought by green and blue.
It sets no restrictions on age or gender, and focuses on users' basic needs for the physical sensations, scenarios, colors, and styles of their intimate apparel in daily life. Therefore, when designing the brand, we aim to infuse it with the feelings of refinement, vitality, and neutrality.
Logo Design, Packaging Design
E-commerce Design
Client
YIXING